Joe Rojas: Double Your MRR Without a Single New Customer
Most MSPs chase new business. Joe Rojas thinks they’re starting in the wrong place. Discover how one MSP added $30K in monthly recurring revenue in just four months, without acquiring a single new client. Learn practical strategies for mining your existing customer base for hidden revenue opportunities.
What You’ll Learn From This Episode
“Everybody wants to go out and get new clients first. Wrong place to start. First, you go harvest what you’ve already grown. You’ve already planted all these seeds that are sitting in your garden and the stuff is gonna go bad on the vine.”
04:31 · Joe Rojas“I had 88 clients at the time, whopping four of them left, and he doubled his revenue in one day.”
06:39 · Joe Rojas“The first question is, what’s the strategic outcomes that the business is committed to in the next two years? And the second question is, what are you proud of that happened in the last six months?”
08:15 · Joe Rojas“Every client that I had when I was an MSP for all three MSPs, they all bought their internet from me, 100%. I would never have a client that would not buy their internet from me.”
10:46 · Joe RojasJoe Rojas
Joe Rojas
Co-Founder at StartGrowManage
Joe Rojas is Co-Founder of StartGrowManage, a consulting firm helping MSPs scale their operations and increase profitability. With years of experience in the MSP industry, Joe specializes in helping businesses unlock hidden revenue opportunities within their existing client base through strategic account management and systematic growth processes.
Connect with Joe on LinkedIn →Mentioned in This Episode
StartGrowManage
Joe’s consulting firm that helps MSPs scale their operations and unlock hidden revenue opportunities within their existing client base.
Mentioned at 02:15Tickets Per User (TPU) Metric
A key performance indicator that Joe uses to measure the effectiveness of MSP services and identify optimization opportunities within client accounts.
Mentioned at 15:42Ready to Unlock Revenue From Your Existing Clients?
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