MSP guides

Free MSP sales and marketing guides

Five free guides for MSP owners and sales teams: Harvest on growing revenue from existing customers, productisation, decision-ready proposals, sales training and marketing strategy.

Harvest: The Revenue Hiding in Plain Sight ebook cover

Harvest: The Revenue Hiding in Plain Sight

27 MSP and channel experts from Harvest! The MSP Sales Show on growing the clients you already have. 96 pages.

  • Nine chapters on expansion revenue
  • Pricing with confidence
  • A 12-week, 90-day action plan
Read the ebook
The MSP Productisation Guide cover

The MSP Productisation Guide

How MSPs turn technical capabilities into sellable, deliverable and profitable services.

  • The P.R.O.M.I.S.E. framework
  • One-page service blueprint
  • Baseline + modules architecture
Read the guide
The Decision-Ready MSP Proposal guide cover

The Decision-Ready MSP Proposal

What belongs in an MSP proposal a buying group can approve, from discovery through a 10-section template.

  • The 5 elements of a decision-ready proposal
  • 10-section proposal template
  • A transition plan buyers can trust
Read the guide
The MSP Sales Training Guide cover

The MSP Sales Training Guide

How growing MSPs turn sales from a collection of habits into a system, from the first call to expansion and from 2 reps to 10.

  • Five-stage sales framework
  • 90-day onboarding and coaching
  • Scaling from 2 reps to 10
Read the guide
The MSP Marketing Strategy Guide cover

The MSP Marketing Strategy Guide

An 8-step framework for MSPs to run acquisition and expansion with intention, consistency and measurement.

  • The 8-step framework
  • Revenue math and channel audit
  • The AI execution engine
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WHY THESE GUIDES

What you get from these guides

Frameworks, templates and a 90-day action plan from the five guides on this page.

Frameworks

The P.R.O.M.I.S.E. framework, a five-stage sales framework, an 8-step marketing framework, and the 5 elements of a decision-ready proposal.

Templates

A 10-section proposal template, a one-page service blueprint, and baseline + modules architecture.

Action plans

A 12-week, 90-day action plan in the 96-page Harvest guide, and 90-day onboarding and coaching in the sales training guide.

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