EPISODE #3 · HARVEST! THE MSP SALES SHOW

The Most Successful MSPs Always Have a Plan

Director of the IT Nation Community in Europe, Dan Scott, digs into price increases, unlocking hidden revenue, and empowering your entire team, not just sales, to spot opportunities.

Guest: Dan Scott · Regional Director of IT Nation Community Europe at ConnectWise · 37 min · February 11, 2025
KEY TOPICS COVERED

What You’ll Learn From This Episode

  • The three pillars of high-performing MSPs: plan, stick to it, execute it
  • Contractual price increases and removing emotion from pricing conversations
  • Understanding true service gross margins and hidden delivery costs
  • The white space analysis approach to identifying revenue gaps
  • Why MSPs should be compensated fairly for professional services
  • Common financial surprises revealed through peer group analysis
  • Team empowerment for opportunity identification beyond just sales
ABOUT THE GUEST

Dan Scott

DS

Dan Scott

Regional Director of IT Nation Community Europe at ConnectWise

Regional Director of IT Nation Community in Europe at ConnectWise. Over 13 years of hands-on MSP experience helping high-performing MSPs achieve consistent growth through strategic planning. Dan helps high-performing MSPs dig deep into their metrics to unearth hidden growth, running the IT Nation peer groups in Europe to help members know exactly where to find opportunities for success.

RESOURCES & LINKS

Mentioned in This Episode

ConnectWise IT Nation Community

ConnectWise’s peer community for MSPs, home to the IT Nation Community peer groups Dan runs across Europe.

MSP Peer Groups Europe

The European peer group network Dan Scott runs, where high-performing MSPs benchmark metrics and share strategic planning practices.

Service Gross Margin Analysis

The financial analysis approach Dan references for understanding true service gross margins and uncovering hidden delivery costs.

White Space Analysis Framework

The framework discussed for identifying revenue gaps within an MSP’s existing client base.

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